Harjadi, D., Gunawan, W. H. and Wijaya, T. S. W. (2024) “The The Influence of Instagram Social Media Marketing, E-WOM, and Co-Branding on Brand Switching Behavior from Other Shoe Brands to Aerostreet Shoes through Purchase Intention (Survey of Aerostreet Shoe Consumers in Kuningan Regency): Survey of Aerostreet Shoe Consumers in Kuningan Regency”, International Journal Administration, Business & Organization, 5(4), pp. 39-51. doi: 10.61242/ijabo.24.420.