Social Media's Influence on Productivity in Working Space Facilities : Studies on Cofffe Shop in Cimahi City, Indonesia

  • Muhamad Faisal Azhar politeknik negeri bandung
DOI: https://doi.org/10.61242/ijabo.24.361
Keywords: Social media, Working space, Productivity

Abstract

This study aims to determine and analyze the influence of social media on productivity in workspace facilities located in coffee shops. Employing a quantitative descriptive research method, primary data were collected through questionnaires distributed to 106 respondents who use these workspaces in Cimahi City. Data analysis was conducted using simple regression to measure the relationship between social media usage and productivity levels. The results indicate that social media has a significant positive impact on productivity within coffee shop workspaces, demonstrating a strong correlation between the two variables. These findings have important implications for both the development of knowledge in productivity management and for coffee entrepreneurs. Coffee shop owners are encouraged to leverage social media as a tool to attract customers, build community engagement, and enhance interaction, all of which can contribute to increased visitor productivity. This research also opens avenues for further studies on additional factors influencing productivity in collaborative workspaces in public venues.

References

Andriani, D., Chotima, A. K., & Kusuma, K. A. (2023). Pengaruh Pengembangan Karir, Perencanaan Sumber Daya Manusia Dan Motivasi Kerja Terhadap Produktivitas Kerja. Management Studies and Entrepreneurship Journal (MSEJ), 4(5), 7721-7732.

Alana, P. R., & Putro, T. A. (2020). Pengaruh fasilitas dan kualitas pelayanan terhadap kepuasan wisatawan pada Goa Lowo Kecamatan Watulimo Kabupaten Trenggalek. Jurnal Penelitian Manajemen Terapan (Penataran), 5(2), 180-194.

Atthoriq, D. N., Andrian, A., Sulastri, F. D., Meilany, W. D., Rahmantya, Y. E. K., & Muhsidi, A. M. (2024). Strategi Pemasaran Melalui Inovasi Dan Kreasi Guna Meningkatkan Penjualan Pada Toko Bangunan Mandala. DIGIBE: Digital Business and Entrepreneurship Journal, 2(1), 42-48.

Chaniago, H., Muharam, H., & Efawati, Y. (2023). Metode Riset Bisnis dan Permodelan. Bandung: Edukasi Riset Digital, PT.

Chaniago, H., & Efawati, Y. (2022). The implementation of integrated marketing communication on retail business: Moslem consumers' perceptions. International Journal of Business and Globalisation, 30(2), 187-206. https://doi.org/10.1504/IJBG.2022.122664

Chaniago, H. (2023). Investigation of entrepreneurial leadership and digital transformation: Achieving business success in uncertain economic conditions. Journal of technology management & innovation, 18(2), 18-27.

Chaniago, H. (2022). The effect innovation cloning to small business success: entrepreneurial perspective. Journal of Innovation and Entrepreneurship, 11(1), 52.

Efawati, Y., Ahman, E., & Chaniago, H. (2021, September). The effect of entrepreneurial leadership on firm innovation through innovative work behavior. In 5th Global Conference on Business, Management and Entrepreneurship (GCBME 2020) (pp. 188-194). Atlantis Press. https://doi.org/10.2991/aebmr.k.210831.037

Efawati, Y., Rifaturrahman, R. F., & Chaniago, H. (2024). The Effect Of E-Service Quality On Repurchase Interests Of The Online Shopping Shopee Indonesia. Jurnal Ekonomika dan Manajemen, 13(1), 8-25. https://doi.org/10.36080/jem.v13i1.2846

Efawati, Y. (2020). The influence of working conditions, workability and leadership on employee performance. International Journal Administration, Business & Organization, 1(3), 8-15. https://doi.org/10.61242/ijabo.20.40

Efawati, Y., & Harmon, H. (2018). The Strategies of Small Business in Floriculture Industry. In of the 2nd Global Conference on Business, Management and Entrepreneurship (GCBME 2017)-Increasing Management Relevance and Competitiveness (pp. 118-124). https://doi.org/10.5220/0007115801180124

Efawati, Y. (2016). Faktor Penentu Keberhasilan Pasar Fashion Tradisional. Jurnal Riset Bisnis Dan Investasi, 2(1), 13-13.

Efawati, Y., Ahman, E., & Chaniago, H. (2021, September). The effect of entrepreneurial leadership on firm innovation through innovative work behavior. In 5th Global Conference on Business, Management and Entrepreneurship (GCBME 2020) (pp. 188-194). Atlantis Press. https://doi.org/10.2991/aebmr.k.210831.037

Engel. (2017). Produktivits Kerja Karywan. Paper Knowledge . Toward a Media History of Documents, 2007, 14–49.

Fauziyah, H., Iskandar, I., & Wachjuni, W. (2023). The Effect of Customer Engagement on Customer Loyalty Through Customer Satisfaction at Shopee. Indonesian Journal Of Business And Economics, 6(1).

Fitriani, L. K. (2023). Pengaruh Korean Wave, Brand Ambassador Dan Brand Awareness Terhadap Brand Image Serta Dampaknya Pada Keputusan Pembelian (Survey Online Pada Pengguna Skincare Produk Scarlett Whitening Di Ciayumajakuning). Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan, 4(2), 232-250.

Halena, Y., & Yovita, S. (2020). International Journal Administration , Business & Organization. International Journal Administration, Business & Organization (IJABO), 1(3), 47–53.

Hannan, A. A. (2022). Pengaruh Kualitas Produk dan Kepuasan Konsumen Halsean Coffee & Resto di Kota Cimahi, Indonesia. International Journal Administration, Business & Organization, 3(3), 14-29.

Harjadi, D. (2022). Pemanfaatan Media Sosial Instagram Menggunakan Celebrity Endorser (Selebgram) Untuk Mempengaruhi Minat Beli Produk Pakaian. Jurnal Manajemen dan Bisnis Kreatif, 8(1), 105-117.

Harjadi, D., & Fitriani, L. K. (2024). Interest In Transacting: The Role Of Lifestyle And The Effectiveness Of Advertising On Instagram Social Media. EconBank: Journal of Economics and Banking, 6(1), 151-160.

Iskandar, I., Faridatunnissa, D., & Wachjuni, W. (2023). Pengaruh Lifestyle Terhadap Keputusan Pembelian Dengan Content Marketing Sebagai Variabel Intervening (Survei pada para pengguna TikTok yang berbelanja pada marketplace Shopee). Prosiding FRIMA (Festival Riset Ilmiah Manajemen dan Akuntansi), (6), 620-630.

Kintari, A., Hadiansyah, M. N., & Liritantri, W. (2020). Penerapan Karakteristik Milenial sebagai Work-Life-Balance dalam Perancangan Fasilitas dan Elemen Interior Point Lab Co-Working Space. Jurnal Desain Interior, 5(2), 63. https://doi.org/10.12962/j12345678.v5i2.7424

Masruroh, R., Budiman, A., Dodi, D., Komarudin, M. N., & Irawan, N. (2024). Self Control and Organizational Commitment Views of Cyberloafing Behavior. JURISMA: Jurnal Riset Bisnis & Manajemen, 14(1), 167-174.

Manalu, V. G., & Adzimatinur, F. (2024). How Digital Transformation Can Affect Product Innovation Performance MSMEs: Evidence from West Java. Jurnal Aplikasi Manajemen, 22(1), 253-266.

Munandar, A., & Efawati, Y. (2020). Identification on Brand Loyalty (Study on Honda motorcycle namely Mega Pro): (Studi Pada Motor Honda Merek Mega Pro). International Journal Administration, Business & Organization, 1(1), 25-31. https://doi.org/10.61242/ijabo.20.21

Statistik, A. (2022). Center for Agricultural Data and Information System.

Suhardi, D. (2021). Pengaruh Promosi, Inovasi, Harga, Terhadap Pembelian Ulang Di Toko Oleh-Oleh Haji Dengan Loyalitas Sebagai Variabel Mediasi. Jurnal Ilmiah Ekonomi Islam, 7(2), 1166-1178.

Puspitasari, R. (2023). Pengaruh Pemasaran Afiliasi E-Commerce pada Media Sosial Terhadap Minat Beli Mahasiswa Politeknik Negeri Bandung. International Journal Administration, Business & Organization, 4(2), 1-9. https://doi.org/10.61242/ijabo.23.257

Ramdhan, M., & Rahmantya, Y. E. K. (2023). Systematic Literature Review Pengaruh Shopping Lifestyle Dan Hedonic Shopping Motivation Terhadap Impulse Buying Pada Konsumen Marketplace Atau E-Commerce. Jurnal Ilmiah Global Education, 4(4), 1670-1678.

Rijal, S., Sihombing, T. M., Akbar, I. A., Desembrianita, E., & Lubis, R. F. (2023). Peran Keunggulan Kompetitif, Inovasi Produk, dan Jaringan Bisnis terhadap Kinerja Ekonomi Daerah. Sanskara Ekonomi dan Kewirausahaan, 1(03), 173-185.

Yunengsih, W., Sopiyan, P., & Masruroh, R. (2023). The Effect of Hedonic Shopping Motivation and Shopping Lifestyle on User Impulse Buying Shopee E-Commerce (Study on Majalengka University Students). Finance and Business Management Journal, 1(1), 13-27.

Published
2024-08-25
How to Cite
Azhar, M. F. (2024). Social Media’s Influence on Productivity in Working Space Facilities : Studies on Cofffe Shop in Cimahi City, Indonesia. International Journal Administration, Business & Organization, 5(3), 105-114. https://doi.org/10.61242/ijabo.24.361
Issue
Vol. 5 No. 3 (2024): IJABO
Section
Research Articles

Copyright (c) 2024 Muhamad Faisal Azhar

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Copyright Notice

Authors retain copyright to their articles, excluding any third-party images and other material that are subject to copyright by their respective owners.

By submitting the manuscript to the International Journal Administration, Business & Organization (IJABO), the author agrees to this policy.  No special document approval is required.

  1. All the author(s) agree the above article for publication in the Journal «International Journal Administration, Business & Organization (IJABO)».
  2. The above-mentioned article is the author(s)’ original work and has not been published before and is not currently under consideration for publication elsewhere.
  3. All the author(s) agree with the journal’s «International Journal Administration, Business & Organization (IJABO)»  
  4. The Article was not submitted for review to another journal while under review by this journal and will not be submitted to any other journal.
  5. I/we have given final approval of the submitted manuscript.
  6. The Article contain no libelous or other unlawful statements and do not contain any materials that violate any personal or proprietary rights of any other person or entity.
  7. The author(s) no conflict of interest that may affect the integrity and the validity of the findings presented in it.
  8. I/we have obtained written permission from copyright owners for any excerpts from copyrighted works that are included and have credited the sources in the Article.
  9. If I/we am using any personal details or images of patients, research subjects or other individuals, I have obtained all consents required by applicable law and complied with the publisher’s policies relating to the use of such images or personal information.
  10. All Authors are aware that they can deposit (self-archive) (a) submitted article, (b) accepted for publication article or (c) the final published version of the article in any suitable source (e.g., institutional or other specialized repositories, personal websites, etc.) without embargo period. In case of self-archiving authors should also acknowledge the Publisher and the Publication and deposit an URL to the article (if available).

Licence

International Journal Administration, Business & Organization (IJABO) is published under the terms of the Creative Commons Attribution- ShareAlike 4.0 Internasional license (CC BY-SA 4.0). This license permits anyone to:.

Sharing - copy and redistribute this material in any form or format;
Adaptation - modify, modify, and make derivative works of this material for any purpose.

Attribution - You must include the appropriate name, include a link to the license, and state that changes have been made. You may do this in a manner that is appropriate, but not implying that the licensor endorses you or your use.

Share Alike - If you compose, modify, or make derivative works of this material, you must distribute your contributions under the same license as the original material.