The Role of English Language Proficiency in the Global Economy and Business Communication

  • Vina Agustina Universitas Kuningan
  • Nani Ronsani Thamrin Universitas Kuningan
  • Erwin Oktoma Universitas Kuningan
Keywords: Lingua franca, Business English, Economic communication, Cross-cultural communication

Abstract

This research explores the role of English as a lingua franca in international business, focusing on its impact on business operations, economic communication, and cross-cultural interactions. The research objectives include understanding the relationship between English proficiency and business success, identifying common cross-cultural communication challenges, and exploring strategies to improve communication in global markets. Using a qualitative methodology, data was gathered through Semi-structured interviews conducted with 10 key informants, including 2 managers, 2 executives, and 6 employees from 2 multinational corporations and 2 small businesses that operate in global markets. Key findings indicate that higher English proficiency enhances business outcomes, while cross-cultural communication barriers often complicate international transactions. The study concludes that businesses should invest in language training to boost competitiveness and mitigate communication challenges in global operations.

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Published
2024-09-19
How to Cite
Agustina, V., Thamrin, N. R., & Oktoma, E. (2024). The Role of English Language Proficiency in the Global Economy and Business Communication. International Journal Administration, Business & Organization, 5(4), 82-90. https://doi.org/10.61242/ijabo.24.423
Section
Research Articles