The Effect of Accessibility and Facilities on Halsean Coffee & Resto's Consumer Satisfaction
Abstract
Currently, enjoying coffee has become a lifestyle for the community, this makes coffee shops one of the promising businesses in Indonesia. But it is undeniable, business people must pay attention to supporting factors such as access, facilities and other factors in building a coffee shop. Therefore, this study was made with the aim of examining the effect of accessibility, facilities, and customer satisfaction at Halsean Coffee & Resto. This study uses an explanatory method with a quantitative approach. A total of 300 visitors to Halsean Coffee & Resto in Cimahi and surrounding areas were involved in this research. Data analysis in this study used frequency analysis, factor analysis, data normality analysis, and simple regression analysis with the help of SPSS v.24 software. The results of data analysis found that accessibility has a negative and insignificant direction on customer satisfaction, on the contrary, facilities have a positive and significant direction on customer satisfaction.
References
Annida Khoiriani. (2021). The Influence of Motivation and Work Ability on Job Satisfaction and Performance of Restaurant Employees in the City of Tourism in Yogyakarta, Indonesia. International Journal Administration Business & Organization, 2(1), 31-43. Retrieved from https://ijabo.a3i.or.id/index.php/ijabo/article/view/158
Arifin, J. N., & Yusuf, M. (2021). Pengaruh Tactical Urbanism Terhadap Aksesibilitas pada Kawasan Mass Rapid Transit (MRT) Cipete Jakarta. Jurnal Teknik ITS, 9(2), C202-C208.
Auliafati, A. (2021). Tinjauan Aksesibilitas Difabel Pengguna Kursi Roda Di Perpustakaan Nasional RI (Doctoral dissertation, Universitas Komputer Indonesia).
Chaniago, H. (2021). Manajemen Ritel & Implemetasinya. Bandung, Indonesia: Edukasi Riset Digital, PT
Chaniago, H., Mulyawan, I., Suhaeni, Ti and Jumiyani, R. 2019. Faktor Kunci Keberhasilan Ritel Modern di Indonesia. Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis, Poltek Batam. https://doi.org/10.30871/jaemb.v7i2.1726
Fakhrunisa, S. A. (2019). Strategi Komunikasi Pemasaran 372 Kopi di Bandung. Studi Deskriptif Kualitatif Komunikasi Pemasaran 372 Kopi Di Bandung (Doctoral dissertation, FISIP UNPAS).
Handayani, S., Wahyudin, N., & Khairiyansyah, K. (2019). Fasilitas, Aksesibilitas Dan Daya Tarik Wisata Terhadap Kepuasan Wisatawan. Jurnal Ilmiah Manajemen Dan Bisnis, 20(2), 123-133.
Gursida, H & Harmon. (2017). Metode Penelitian Bisnis dan Keuangan Konsep dan Implementasinya. Bandung: Paspi.
Krisdayanto, I., Haryono, A. T., & Gagah, E. (2018). Analisis pengaruh harga, kualitas pelayanan, fasilitas, dan lokasi terhadap kepuasan konsumen di I Cafe Lina Putra Net Bandungan. Journal of Management, 4(4).
Natalia, C. Y., Karini, N. M. O., & Mahadewi, N. P. E. (2020). Pengaruh Aksesibilitas dan Fasilitas terhadap Kepuasan Wisatawan ke Broken Beach dan Angel’s Billabong. Jurnal IPTA (Industri Perjalanan Wisata), 8(1), 10-17.
Salsa Dewi Nurfadilah. (2021). ANALYSIS OF CHANGES IN E-COMMERCE CONSUMER BEHAVIOR DURING THE CORONAVIRUS PANDEMIC (STUDI ON SHOPEE CONSUMER IN SUKABUMI). International Journal Administration Business & Organization, 2(1), 16-23. Retrieved from https://ijabo.a3i.or.id/index.php/ijabo/article/view/70
Silalahi, F., & Harmon Chaniago. (2021). Analysis of Changes in Shopee’s E-Commerce Consumer Behavior During the Covid 19 Pandemic in Bandung City. International Journal Administration Business & Organization, 2(1), 79-88. Retrieved from https://ijabo.a3i.or.id/index.php/ijabo/article/view/161
Sriwidodo, U., & Indriastuti, R. T. (2010). Pengaruh dimensi kualitas pelayanan jasa terhadap kepuasan nasabah. Jurnal Ekonomi dan Kewirausahaan, 10(2).
Sudarwan, W. E., Zahra, S., & Tabrani, M. B. (2021). Fasilitas, Aksesibilitas Dan Daya Tarik Wisata Pengaruhnya Terhadap Kepuasan Wisatawan Pantai Sawarna Kabupaten Lebak. Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan, 1(1), 284-294.
Sugiyono. (2012). Metode penelitian kuantitatif kualitatif dan R&B. Bandung: Alfabeta.
Utama, A. (2020). Analisis Pengaruh Kualitas Produk, Kualitas Pelayanan, dan Harga Terhadap Kepuasan Pelanggan pada Coffee Shop di Kota Surakarta (Doctoral dissertation, Universitas Muhammadiyah Surakarta).
Vani, V. (2018). Analisis Pengaruh Facilities, Customer Value, Brand Equity dan Customer Experience terhadap Customer Satisfaction pada PT.Jasco Logistics Semarang.
Yuliyana, P. I., & Susilowati, F. (2021). Pengaruh Fasilitas, Kualitas Pelayanan, Aksesibilitas dan Citra Toko Terhadap Kepuasan Pelanggan Pada Masa New Normal (Studi Kasus pada Pelanggan Mirota Kampus Babarsari): Pengaruh Fasilitas, Kualitas Pelayanan, Aksesibilitas dan Citra Toko Terhadap Kepuasan Pelanggan Pada Masa New Normal (Studi Kasus pada Pelanggan Mirota Kampus Babarsari). Bisman (Bisnis dan Manajemen): The Journal of Business and Management, 4(1), 26-39.
Copyright (c) 2022 Muthia Valerina R., Rina Adysholihah Fahmanagari
This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors who publish in this journal agree to the following terms:
- The authors confirm that they are the authors of the submitted article, which will be published (online) in the journal IJABO (International Journal Administration, Business & Organization) by the Asosiasi Ahli Administrasi Indonesia (A3i), Bandung, Indonesia. The author’s name will be evident in the article. The publisher makes all decisions regarding the layout and distribution of the work.
- Authors guarantee that the work is their own original creation and does not infringe any statutory or common-law copyright or any proprietary right of any third party. In case of claims by third parties, authors commit themself to defend the interests of the publisher and shall cover any potential costs.
- Authors retain copyright and grant the journal the right of first publication, with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International License (CC BY-SA 4.0). This license allows the redistribution and reuse of papers provided the authorship is properly credited.
- Authors can enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., posting it to an institutional repository or publishing it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as this can lead to productive exchanges and earlier and greater citations of published work.
